Digital Marketing Coordinator Job at Chip Cookies, Salt Lake City, UT

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  • Chip Cookies
  • Salt Lake City, UT

Job Description

Would you like to be part of the OG Cookie Company? We are looking for a dynamic, self starter to help Chip grow!

Responsibilities Include:

  • Executing on the corporate digital marketing strategy
  • Stay up to date with the latest technology and best practices
  • Assist and oversee digital marketing and advertising channels
  • Measure ROI and KPIs for corporate
  • Assist in the corporate social media accounts
  • Suggest activities for improving the quality of online content
  • Track and measure SEO and Google Analytics metrics and provide reports
  • Research competitors and provide suggestions for improvement
  • Keep abreast with industry and market trends and best practices

Digital Marketing Coordinator Qualifications/Skills:

  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
  • Creating and maintaining client relationships
  • Coaching and subordinate involvement
  • Managing processes
  • Self-motivated yet customer-focused
  • Proficient in marketing research and statistical analysis
  • Strong communicator
  • Highly organized and detail-oriented

Education, Experience, and Licensing Requirements:

  • Bachelor's degree in marketing or a related field
  • A minimum of 1-3 years work experience in a marketing position
  • Proven understanding of marketing principles
  • Proven working experience in digital marketing, particularly within the industry
  • Demonstrable experience with SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, Meta, etc.)
  • Experience setting up and optimizing PPC campaigns on all major search engines
  • Working knowledge of HTML, CSS, and JavaScript development and constraints

Job Tags

Full time, Work experience placement,

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